From the category archives:

Attraction Marketing

Marketing Online in 3 Simple Steps

by lmorris

1.Find Your Passion- 2. FOCUS- 3.Implement !

It has been an interesting summer! I think I wrote in late May that my Social Media education was in full swing, and that I was seeking out the experts in each area. Like many of you I am sure, I was impatient, and wanted as much information as I could get my hands on, as quickly as I could my hands on it!! I dumped a large sum of money into ebooks, dvds, courses and programs. Each program gave a similar promise: “…Get you making money online quickly and easily, by following this step-by-step…..”

The interesting thing is that I have been blogging for 3 years, in a very niche subject mind you, and over that time I became a whiz at Wordpress and even some pretty cool search engine optimization. I come from a long and successful career in network marketing so why did I need all this education? Because it’s a new frontier, and a fast paced social media world out there. Let’s tell the truth….any way you slice it, you cannot avoid it. If you want to be good, There is A TON to learn. Being a humble student is a noble thing. But the tricky part is what you DO with the education once you avail yourself of it.

I found myself getting overwhelmed, frustrated and downright depressed at times by the sheer volume of it all! I will be honest, I don’t know how I made it through many days, if it were not for the members of my tribe, my wonderful spouse and friends and family who believe in me. It does not make me proud to admit this to all of you, but I thought by spilling my guts this way, it would encourage more careful consideration of paths in the future. Hey, I am still learning, and I am sure most of you will tell me you are too!! School is always in session for the professional online marketer. But I think the worst part is past. [click to continue…]

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How To Create An Auto Blog Broadcast With AWeber

by lmorris

This is just a fun and quick tip! Why not get extra mileage out of your blog posts? Take advantage of all that AWeber has to offer and utilize your account to the fullest. It seems I keep discovering new things all the time. We all have access to Feed Blitz, Feed Burner and things like that for our RSS. But the reason I like this is because you can go one step further and add your personal branding a little more with the html emails. I chose the simplest template in my video, but you can customize your feed any way you’d like!! Don’t forget your signature!

Cheers!

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Why Online Marketing Doesn’t Work…(unless you work!)

by lmorris

By Larry & Laura Morris

Contrary to all the articles, sites, blogs, squeeze pages etc. that you see online about how easy online marketing is, how much money it makes, how when you get involved after you’ve been beating you’re head against the wall in mlm you’ll be amazed how much easier online is…the truth is: Online marketing does not work. “But Larry and Laura, how in the world can you say that?” Mike Dillard, lead the way with his legendary and industry rocking Magnetic Sponsoring. Ann Seig was equally controversial and wrote her breakthrough book and materials, The Renegade Network Marketer and the guy who lead the way with 5000 blog posts Ty Tribble. Other Online Rockstars, like Mark Hoverson who has earned so much that people compete on Google using his name in their ads and pay thousands to learn from him. Jonathon Budd the 7 Figure Networker, and New MLM Launch Formula and lets not forget the amazing…. Katie Freiling who has become one of the top bloggers ever…. All these people and others would laugh in my face at that statement!” Don’t worry I will redeem myself for all of you that want to go away and never come back. Keep reading, as I promise this will all make sense and provide a strong point to learn.

Let me explain. We have been involved in MLM for over 20 years, and have been successfully helping people become independent five and six figure earning home based business owners in worldwide organizations. We have met some of the finest leaders in the industry in that time and are proud to call them friends. It’s been interesting to watch the mass shift that has taken place in the last few years to the social media revolution, and attraction marketing, funded proposals etc. The one thing that stands out above all else… is the common thread that we hear on BOTH sides of the fence is “It doesn’t work”

OK..what doesn’t work? The tried and true methods of Network Marketing don’t work? They really DON’T WORK?? I have built, Larry has built, many very cool people I know have built large organizations with the tried and true techniques of mlm. I know one wonderful leader in our industry that is championing the cause, and uplifting our craft: Eric Worre with Network Marketing Pro. These never fail methods are:

See the People

Tell the Story

Build For Events

Follow Up

They WORK…IF YOU WORK THEM. Always have…always will!! I challenge any person to take a superior product and opportunity that has these 3 attributes and NOT have some relatively good success with persistence, determination, and repetition.

Your Product Must Be: DIFFERENT (Preferably FIRST TO MARKET!)

SUSTAINABLE (people have to have it long term)

GIVES YOU AN ADVANTAGE in the marketplace

So what about online marketing? Why do we say it does not work? It’s more like, people don’t work. People are looking for the easiest route to the million, with the least amount of work. A shortcut. The problem is, whether it be traditional mlm marketing or online mlm marketing, THERE SIMPLY ARE NO SHORTCUTS TO SUCCESS. It’s not really fair, but it’s just kind of the way it is. Booo. You can’t pass yourself off as an expert until you spend some time learning about your niche! That’s why we kind of crack up at all these “mentors” all over the place!! You can’t mentor people until you know what the heck you’re talking about with some credibility, and some experience! You can’t pour water in cup with some instant powder and become a millionaire mentor! You have to pay some dues on the way. You’ve all heard the saying….It’s called Net-WORK marketing!

Ok, Ok….Of Course Online marketing works!! What do you think we have rocks in our head?! It is working to the tune of Billions!! There are many fantastic tools and packages available to help you get where you want to go. Our advice is continue to work. Be persistent, consistent and know what you want. Take some time to work out a plan for what you want your online business to look like. What message is it sending?

I think what we want to say is that BOTH WORK extremely well. The old mlm industry is pretty much not what it was. It has had to morph into the New MLM of the 21^st Century, with The Social Media platforms, Web 2.0 etc. People carry around their Ipads and Iphones now, the way we used to rely on our precious rolodex, and business card files. Hotel meetings have been replaced by webinars for the most part, although many companies are still doing both as a winning strategy because there is no replacement for face to face personal contact DaveandDawnCook did an excellent video on this, go check it out!

Online marketing is like everything else. It is not get rich quick. It is not a shortcut for your mlm business. It is a new way to make your mlm or small business more profitable!! There is a significant difference! It does NOT mean you are going to work any less!! In fact you might work MORE. My hope is that you dig in and roll your sleeves up and work harder than you ever have in your life! The reason I say this is because if you do, you’ll be rewarded bigger than your wildest dreams.

The trap people fall into is thinking they are going to take their mlm business online, by putting up a pretty blog, trying a few strategies, etc. When the leads don’t start rolling in, they coming crying to us saying “Well, THAT didn’t WORK!!” The question you should be asking yourself is Did I WORK IT for a minimum of a YEAR, applying one strategy to the mastery level? You want to know a secret? The only way online marketing will NOT WORK is if you QUIT!! If you keep at it, and keep working consistently, you can’t help but succeed in your niche!

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Affiliate Blog Online – Guest Blogging Article

by lmorris

I found a really cool post over at Affliate Blog Online -“Why You Really Need to Start Guest Blogging Now”. Wanda and Paula are pointing out something that we don’t think of too often! ” At least I didn’t anyway….

“These days there is a huge influx of bloggers who just love content, so it is a lot easier to get an article published. This is even more so if you have an internet marketing type blog, after all other internet marketers know the value of content and will even come to you for an article.” Wow! You can say that again! Aren’t we all looking for good content?

Wanda and Paula point out that it’s a little known technique that can bring you tons of new traffic, and boost your seo.

“From that one blog post we received over 1200 unique visitors, had around 150 sign-ups for our email list, some nice backlinks, around 50 new RSS subscribers and 3 sales of affiliate products, one of those for a membership site with ongoing commissions”.

They do warn that you have to keep working at it like every thing .

“Yes of course the traffic is only temporary from these types of posts but as you can see from our experience it brought in other long term benefits, like the 150 people signing up to our newsletter for instance. ”

These gals do have some important cautions and good tips, so make sure you head on over to Affliate Blog Online – to read “Why You Really Need to Start Guest Blogging Now”.

This is a posting technique I learned from Ty Tribble The King Of MLM Bloggers, in MLM Blog Secrets. Please feel free to comment if it was helpful to you.

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Internet Domination – It’s Crush It Time

June 10, 2010 Attraction Marketing

I have had a fire in my belly the last few days. I don’t know what it is. Yes I do!! I just feel like I have a secret or something. I feel like a kid on Christmas morning waiting to come downstairs to open all the presents, but I know the shiny, beautiful red bike I wanted is already sitting in the living room! Do YOU feel like that about your online business? Are you as excited about it as I am?

So just how much power does the Internet have anyway?

In Seth Godin’s book Tribes, he talks about the fact that the people of the Internet actually have more power than the Internet itself. The people of the Internet can get anything accomplished as a social force, and are getting more power every day with social sites like Twitter, You Tube & Facebook. One kid can post a video on you tube of himself singing and within on day it is viewed by over 11 million people, and he is sitting in a chair on a soundstage in Hollywood on The Ellen Show. It is amazing.

The Power of The Launch

Product launches are exciting, lucrative and require knowledge to pull off well.

Unless you have been living under a rock or on Mars you know that Jonathon’s MLM Launch Formula was unveiled this week. The Buzz created by Katie Freiling, Mike Dillard, Mark Hoverson, Ann Seig & Mike Klinger and others was positively deafening!! It’s getting down to the wire now, and if you want to pick it up, hurry! The class is going to be closed for good on Monday June 14th, and the price will go way, way up. Right now, it is rediculously low!

I attended Jonathon Budd’s amazing MLM Launch Formula teaser webinar last night and learned some cool secrets I want to pass on to my readers! It fits here because we’re talking about the sheer weight of online marketing!! The MLM Launch Formula is so huge that only a small handful of the elitist of the elite in the online mlm world know the secrets to building down lines overnight. This class is so sought after, that over 15,000 people purchased on the first day. Pretty amazing huh?

Here’s Jonathon Budd’s Top 7 Cash Secrets To Creating Huge MLM Launches

In Reverse Order! (We don’t Do Anything Like Everyone Else!)

#7 First To Market Matters!! When you are 1^st FIRST TO MARKET (GET IT?) People will always remember you!! The Home Based Industry will explode in the next 5 years, and if you are first to market with a totally original idea or product, you can literally dominate your niche!! Don’t ever be deceived that you have all the time in the world to develop your product or idea! Every day that you put off something you are increasing the chances that it won’t happen.

#6 Become A Storyteller! Build your launches around relevant and juicy stories. Storytelling brings staggering results!

#5 Keep The Language Fresh Say the same message in a different way.

Example Email Wrong: “This is the Hottest Opportunity you need to get in Now!”

Example email Right: “30,000 people have visited this site in the last 7 days and you have to see what all the Buzz is all about!”

#4 Leverage/Create Assets You can increase the value of your business opportunity or product with your assets. Add assets to up the value of your offer, making it irresistible and ridiculous for them NOT to buy!

#3 Lead With Your Best Foot Forward Share your best stuff up-front first!..BEFORE they buy from you. Give your best stuff away, Over deliver, with TONS of good content. Be the Ambassador of GOODWILL. Give Tons of Tangible Value, so that they could not possibly imagine what they would have to buy, if you’ve given it all to them upfront

#2 The Money Is in The EXPERIENCE – It’s all about ENRICHING.

Who would you rather buy from: 1) The ‘Pitch email’ 2) the educator email, offering true value and enriching experience? (no brainer)

It’s about being viewed as an AUTHORITY and enriching their lives. It is no longer enough to simply pitch a product. People respond to authorities who are different than everyone else

#1 Clarify The Uniqueness Of Your Offer Most niches have lame offers, and they have not clarified or beefed up their offer to make it irresistible. Learn how to SPICE it up! They need to feel like they are getting too good an offer to pass up.

Far, Far more was given in the way of NUGGETS on this webinar…and you have to join this awesome future millionaire business strategy mlm launch education class by Monday June 14th to get the goods!! Don’t Miss Out. It will be the smartest business decision you’ve ever made. No Joke.

Closes Monday June 14^th Hurry!